FutureProof Branding and website

 
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In order for the UK to meet our zero-carbon emission goals by 2050 we need to make sure that our houses are as sustainable as possible. After all, 15% of the UK’s greenhouse gas emissions are through the use of oil and gas for heating and hot water for homes. How can we improve this?

Future Proof provide services and training that help homeowners and builders in the West of England to refurbish and improve homes with confidence and a low carbon footprint. I worked as part of a team to rebrand their identity and given their website a overhaul. the site in action can be seen here www.futureproof.uk.net

We designed the logo to feel more contemporary and give Futureproof an identity which established them in the Bristol and South West area. We also created a collection of brand elements inspired by the shape and colour of these houses that we have used throughout the website as menu items, bespoke roll-over elements and playful icons. It’s these fun graphic elements that helped to tackle the issues of website navigation and communication which Futureproof were struggling with before.

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